Reportedly, the issues plaguing San Francisco may force Salesforce to choose another city for future instances of its Dreamforce conference.
said Marc Benioff, the billionaire CEO and co-founder of Salesforce, on Tuesday To the San Francisco Chronicle that the upcoming conference “may be the last” in the Bay Area city “if Dreamforce is affected by the current situation with homelessness and substance abuse”.
San Francisco, the city where Salesforce is headquartered, has hosted the software company’s Dreamforce event for many years. And the company is taking steps to keep the conference incident-free, with Benioff telling the Salesforce outlet that “we work hand in hand with the city as we always do.”
“We’re going to bring a huge number of people into the city — 40,000 people — and that’s going to generate $57 million into the downtown economy,” Benioff reportedly said. “So it is in all of our interests that things go well and that the Asia-Pacific Economic Cooperation (APEC) forum goes well. That should be the focus of the city.”
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APEC stands for Asia-Pacific Economic Cooperation. The group is scheduled to hold a meeting of its leaders in San Francisco in about two and a half months, according to its website.
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The San Francisco Chronicle reports that there are no major issues stemming from any of the things Benioff mentioned that have arisen in recent iterations of the Dreamforce conference.
The annual technical conference is held annually. As for 2023, scheduled for September 12-14, the Moscone Center in downtown San Francisco will hold events that will attract a wide range of speakers and guests.
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Benioff recently revealed that The Salvation Army will receive a $1 million grant from Salesforce, and the money is expected to help homeless individuals in San Francisco through The Way Out program, the San Francisco Chronicle reported.
Homelessness is an issue that the Salesforce CEO and his wife have helped tackle in the past. For example, they provided funding to create the University of California, San Francisco, and the Benioff Homelessness and Housing Initiative, according to the company’s website.
Benioff co-founded Salesforce more than two decades ago. He has a personal fortune of $8.1 billion, according to Forbes.
San Francisco has also seen a slew of companies indicating they will exit locations in the city’s downtown area, including Nordstrom, Cinemark Holdings and Park Hotels & Resorts.
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